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How do evolving social norms and values, such as body positivity, get reflected in packaging designs?

» Packaging
  • Packaging designs now feature a diverse range of body types to promote inclusivity and body positivity.
  • Brands are using minimalist packaging with positive affirmations and messages to align with self-care and mental health awareness.
  • Use of eco-friendly materials in packaging reflects the growing social value of environmental sustainability.

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How do evolving social norms and values, such as body positivity, get reflected in packaging designs?

Has anyone noticed how evolving social norms and values, like body positivity, have been reflected in packaging designs lately? I've been seeing more diversity represented, even in the images on the packages. Feels like brands are becoming more aware and conscious of these changes. What are your thoughts on this? Have you come across any brands that have gotten really into this wave?

Honestly, I haven't noticed much of a change. The brands I interact with stick with fairly traditional, safe designs. There's a lack of fresh ideas in my opinion. Are there specific brands you guys have seen that are really pushing this trend?

With our network with packaging suppliers along with a huge international network, we provide customizable logistic packaging services as per the needs and requirements of our clients, in order to maintain continuous product development and greatly reduce the spending for packaging solutions.

Do you think these changes are genuinely about embracing new values, or are brands just trying to tap into new market trends?

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CUSTOM PACKAGING SOLUTIONS TAILORED TO CLIENT SPECIFICATIONS

With our network with packaging suppliers along with a huge international network, we provide customizable logistic packaging services as per the needs and requirements of our clients, in order to maintain continuous product development and greatly reduce the spending for packaging solutions.

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