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How can minimalist packaging be implemented in the cosmetics industry?

» Packaging
  • Use simple, monochromatic designs with essential information only.
  • Opt for recyclable or biodegradable materials to reduce environmental impact.
  • Limit packaging layers and use compact containers to minimize waste.
How can minimalist packaging be implemented in the cosmetics industry?

Alright, here's the deal: I'm trying to figure out how the cosmetics industry can really get on board with minimalist packaging. Like, how would they go about it practically? I’m talking about reducing all that extra plastic and unnecessary materials while still making sure the product stays fresh and appealing to the customers. Plus, how do they manage the brand image if the packaging isn't as flashy? Would love to hear your thoughts or if you've seen any brands doing this well!

One thing nobody talks about is refills—why not just sell reusable containers and offer refill packs? Seems like it could cut down on a ton of waste and still look cool if designed right. Know any brands actually doing that?

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